Job description
Marketing Campaigns/Activities Implementation:
- Take ownership of Marketing activities for certain delivery services; Fully responsible for researching, planning, executing, delivering and managing directly integrated marketing campaigns across all available channels for both branding and user growth purposes.
- Work closely with all functional sub-teams (Design, Content,…) and other departments (Business Development, Operations, Finance, Product…) to implement marketing campaigns/activities effectively;
- Manage and collaborate closely with Digital team to optimize performance of digital marketing channels in your own campaigns (including performance results and cost)
- Have ability in defining, setting up and evaluating marketing campaigns results in both performance and branding effectiveness, and actively provide recommendations for next actions.
User/Service Growth and User Retention:
- Plan and Implement growth activities/initiatives to acquire new users for AI chatbot services.
- Collaborate with the Business team to run in-app marketing campaigns/activities for the user retention purpose.
- Have ability in product and competitor analysis to help the team adapt with fast-pace market, understand business situation and make timely marketing decisions.
Job requirement
- At least 3 years of experience at any related position in handling marketing campaigns, promotions, service communication or user acquisition… (having experience in E-commerce, retail, logistics, or the on-demand company is an advantage).
- Have a clear understanding and basic framework in how to plan and execute end-to-end marketing campaigns implementation (new service launch, user marketing campaigns,...).
- Problem-solving and growth mindset; Be progressive, active, and innovative and always thrived in a fast-paced environment.
- Have excellent communication skills. Good interpersonal skills in working with different stakeholders in various teams and levels.
- Good in data analysis (have ability to use SQL or other BI tools is a plus), A/B Test Deployment and have experience in conducting user/market research.
- Good sense on creative design and content is preferable.
Benefit
- Salary: Negotiation
- Physical Wellbeing Benefit: General Insurance, Medical check-up, Accident Insurance, Healthcare Insurance.
- Emotional Wellbeing Benefit: Company Trip, Year End Party, Aha Hour Activities, Special Day Gifts, Aha Club (Badminton, Soccer).
- Financial Wellbeing Benefit: Grab/Be For Work (Tech/Lead Level), Workplace Relocation, 13th Month Salary, PP Appreciate, Annual Leave Remain.