1. Run multi-channel B2B Digital Campaign (70%)

Campaign Setup & Management

• Own paid campaigns (budget monitoring & rebalancing, performance monitoring, channel allocation,...)
• Collab with Creative team on asset & copy production, ensure copy aligns with audience intent, CTA is clear, social proof is visible
• Cohort analysis by channel/offer/timing, identify performance drivers
• Identify process inefficiencies; propose automation or tooling improvements

A/B Testing & Optimization

• Design and execute A/B tests continuously: ad copy, headlines, CTAs, landing page layouts, form fields, offer schemes,...
• Run monthly multivariate tests to identify interaction effects
• Audit conversion funnel

2. Optimize for Search Visibility & AI Discovery (15%)

• Basic SEO on-page optimization
• Monitor AI Overview appearance for key B2B queries; propose content gaps or updates

3. Administrative & Cross-Functional Support (15%)

• Complete internal paperwork & documentation
• Ad-hoc support for cross teams

 Required

• 2+ years managing paid advertising campaigns across search, social, or display channels; proficiency with analytics and CRM platforms
• Track record of hitting or exceeding MQL/CAC targets consistently
• Experience with A/B testing: designing tests, interpreting statistical significance, scaling winners
• Content marketing for optimizing content and analyzing engagement

Preferred

• B2B SaaS or logistics background
• SEO basics
• Email marketing automation

• Physical Wellbeing Benefit: General Insurance, Medical check-up, Accident Insurance, Healthcare Insurance.
• Emotional Wellbeing Benefit: Company Trip, Year End Party, Aha Hour Activities, Special Day Gifts, Aha Club (Badminton, Soccer).
• Financial Wellbeing Benefit: Workplace Relocation, 13th Month Salary, PP Appreciate, Annual Leave Remain.