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Cần chuyển nhà đặt Ahamove

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AhaFood.AI - DAD 1

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AhaFood.AI - DAD 2

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AhaFood.AI -DAD 3

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HAN AhaFood.Ai

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HAN AhaFood.AI 2

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HAN AhaFood.AI 3

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HAN AhaFooo.AI 4

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AhaFood _DAD 4

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AhaFood _DAD 5

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AhaFood _SGN6

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AhaFood _DAD 6

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AhaFood _DAD 7

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AhaFood _DAD 8

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Võ Lê Thanh Tuấn

Võ Kim Bôi

Đặng Thị Ngọc Thuý

Phùng Huỳnh Vũ Quân

Lê Thị Thúy Hằng

Trần Thị Minh Phương

Nguyen Hoang

Nguyễn Thanh Minh Quân

Nguyễn Hữu Minh Phúc

Phùng Thái Dương

Phan Tất Công

PHUNG HUYNH VU QUAN

Nhân viên chính thức

1. Overall Marketing Strategy (15%)<ul><li>Develop an integrated marketing strategy across Growth and Brand pillars, aligned with business priorities each quarter</li><li>Allocate resources and budget between Growth (high priority) and Brand (maintain &amp; support) with clear rationale</li><li>Act as the strategic bridge between Marketing and BD Sales, Product, and Data Analytics teams</li></ul>2. Growth Marketing (40% — Primary Focus)<ul><li>Own the full performance funnel: Acquisition → Activation → Retention → Revenue, continuously optimizing each stage</li><li>Manage and scale paid channels (Google, Meta, TikTok, programmatic, affiliate) with a strict ROI/ROAS discipline</li><li>Develop owned channel strategies (SEO/ASO, CRM, push notifications, email) to reduce dependency on paid traffic</li><li>Champion a culture of continuous experimentation — A/B testing across creatives, messaging, offers, and landing pages</li><li>Partner with Product to optimize onboarding flows, activation rates, and user lifetime value (LTV)</li><li>Build and maintain a robust tracking system, attribution model, and real-time performance reporting</li><li>Build B2B demand generation pipeline for SME/Enterprise — including KCN-targeted campaigns (ABM, LinkedIn paid, KCN-specific content) in close collaboration with the Head of SME</li></ul>3. Brand Marketing (15%)<ul><li>Ensure consistency of brand identity and brand voice across all communication channels</li><li>Direct and approve brand campaigns, PR initiatives, and content strategy</li><li>Manage the Brand team to deliver output that effectively supports Growth campaigns</li></ul>4. Team Development (15%)<ul><li>Hire, develop, and retain a high-performing Marketing team of specialists across Growth, Performance, CRM, Content, and Brand</li><li>Set clear, measurable OKRs for each team and individual; conduct regular monthly/quarterly reviews</li><li>Foster a safe experimentation environment — fail fast, learn fast, scale what works</li></ul>5. Budget &amp; Reporting (15%)<ul><li>Manage and optimize the overall marketing budget, ensuring CAC/LTV ratios meet business targets</li><li>Deliver monthly and quarterly performance reports to C-level, including channel deep-dives, sensitivity analysis, and forward-looking budget recommendations</li></ul>

Marketing

Hồ Chí Minh

[HCM] Head of Marketing

[HCM] Head of Marketing

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